Give a Brief Definition of Culture as It Applies to International

question 41

Essay

Give a brief definition of culture as it applies to international marketing and explain why understanding it is important to the global marketer.

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Definitions:

Corporate Criminal Liability

The legal principle that a corporation can be held accountable and sanctioned for criminal acts committed by its directors, officers, or employees.

OSH Act

The Occupational Safety and Health Act, a law aimed at ensuring safe and healthy working conditions by setting and enforcing standards and by providing training, outreach, education, and assistance.

Aggressive Enforcement

The rigorous application and execution of laws and regulations to ensure compliance.

Fair Labor Standards Act

U.S. legislation that establishes minimum wage, overtime pay eligibility, recordkeeping, and child labor standards affecting full-time and part-time workers in the federal, state, and local governments, as well as in the private sector.