Novartis, Formerly Ciba-Geigy, Uses Portfolio Management to Improve Many Key

question 89

Short Answer

Novartis, formerly Ciba-Geigy, uses portfolio management to improve many key activities, including resource allocation and reward and evaluation systems. This is an example of using
A.related diversification to achieve value by leveraging pooled negotiating power to attain economies of scope.
B.related diversification to acquire market power by leveraging pooled negotiating power.
C.unrelated diversification to acquire financial synergies through portfolio management.
D.related diversification to acquire parenting, restructuring, and financial synergies through corporate restructuring and parenting.

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Definitions:

Cross-functional Teams

Teams comprised of members from different functional areas of an organization, working together towards a common goal.

Cross-functional Team

A group composed of members from different departments or functional areas within the organization, working together towards a common goal.

Informal Groups

Groups that are formed naturally within the workplace based on personal relationships and common interests rather than structured, organizational mandates.

Emerging Groups

Newly forming or evolving groups, often in the context of social movements, trends, or within organizational settings.