Examlex
If a firm has a successful differentiation strategy, it is necessary to attain parity on cost.
Market Size
The total volume of sales or potential sales for all providers of a particular product or service within a specific market.
Population Growth
An increase in the number of individuals in a population, typically measured over a specific period of time.
Country Market Assessment
Involves evaluating the potential of a specific geographic market by analyzing its economic, social, political, and cultural factors.
Trade Surplus
A situation where a country's exports exceed its imports, resulting in a positive balance of trade.
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