Which of the Following Statements Gives a Reason Why a Marketer

question 59

Multiple Choice

Which of the following statements gives a reason why a marketer might want to emphasize creativity in the development of an advertising campaign?

• A) Creative advertisements that are creative for the sake of being creative often fail to produce a sale.
• B) Creative advertising can break through the clutter and make an impression on consumers.
• C) Creative advertising cannot create positive feelings that transfer to the product or service.
• D) Creative advertising is effective even if it is irrelevant to the target audience.

---

Definitions:

Government Spending

The total amount of money that a government spends on public services, defense, welfare, infrastructure projects, and other areas.

Tax Rate

The percentage at which an individual or corporation is taxed.

Income Earned

The total amount of money received by an individual or entity as a result of employment, investments, or other sources over a certain period.

Capital Stock

The total amount of physical and financial assets owned by a company, including buildings, machinery, and equity investments.