Examlex
Technical and high-involvement products often use a(n) _____ appeal.
S Data
Self-report data usually obtained from individuals' subjective accounts or responses in surveys and questionnaires, focusing on their perceptions, feelings, and thoughts.
L Data
Life record data in personality psychology, referring to objective data collected from a person's life such as school grades or employment history.
B Data
Observational data about a person's behavior that is collected directly from the environment, as opposed to self-reported measures or tests.
I Data
I Data, in the context of psychological research, typically refers to informant data, which is information reported by someone familiar with the individual being assessed, used to gain insights into the individual's behavior or traits.
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