Marketers Use Tactics Such as Employing Social Media to Answer

question 23

Multiple Choice

Marketers use tactics such as employing social media to answer follow-up questions,helping resolve any dissonance with the product,creating peer-to-peer communication platforms so that consumers can share experiences and information with each other during which stage of shopping behaviour?

• A) Awareness
• B) Pre-shop
• C) Shop
• D) Post-shop

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Definitions:

Rationality

The quality of being based on or in accordance with reason or logic; often involves choosing the most efficient means to achieve a specific end.

Classical Industrial Society

Refers to a stage in societal development characterized by the growth of factories, mechanization, and mass production, typically associated with the 18th and 19th centuries.

Moral Orders

conceptualize the set of shared moral expectations and norms guiding behaviors within a society.

Malaise

A general feeling of discomfort, uneasiness, or pain, often marking the onset of a disease or reflecting a state of dissatisfaction.