Most National Advertisers

question 72

Multiple Choice

Most national advertisers:

• A) use only network advertising
• B) prefer spot advertising because of lower rates, less clutter, and more flexibility
• C) use both network and spot advertising and try to effectively combine the two
• D) do not need to concern themselves with spot advertising

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Definitions:

Positive Feedback

Encouraging comments or critiques aimed at reinforcing desired behaviors or achievements.

Vitality

The state of being strong, active, and full of energy; often associated with health and vigor.

Rewarding Individual

Someone who finds fulfillment and satisfaction in their actions or achievements.

Team Performance

The level of efficiency, productivity, and quality of output produced by a group of individuals working together towards common goals.