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An Advertising Company Wanted to Study the Effect of Advertising

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An advertising company wanted to study the effect of advertising budget ($ millions) on the millions of ad impressions of consumers. The following regression analysis shows the results of the study. An advertising company wanted to study the effect of advertising budget ($ millions) on the millions of ad impressions of consumers. The following regression analysis shows the results of the study.   What is the decision regarding the null hypothesis that no relationship exists? What is the decision regarding the null hypothesis that no relationship exists?


Definitions:

Interest Rate

A fee, denoted as a percentage of the principal sum, that a lender demands from a borrower to use assets.

Investment Project

A planned endeavour to invest capital in assets with the expectation of generating returns over time.

Gross Private Domestic

The total value of all goods and services produced within a country by the private sector during a specific time period, excluding net income from foreign investments.

Investment

The allocation of resources, usually financial, into assets or projects expected to yield profits or generate growth over time.

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