Emphasizing Key Points and Guiding the Media Reporter to Them

question 2

Multiple Choice

Emphasizing key points and guiding the media reporter to them is called:

• A) Hooking.
• B) Bridging.
• C) Flagging.
• D) Gapping.

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Definitions:

Cost of Goods Sold

The total cost directly tied to the production of goods sold by a company.

Schedule of Accounts Payable

A detailed list that tracks the amounts owed by a company to its suppliers or creditors.

Customer Accounts

Accounts maintained by a vendor detailing individual transactions with customers over a period, showing credits, debits, and balances.

Controlling Account

A general ledger account that summarizes and controls the balance of all subsidiary accounts related to it, typically used for accounts receivable and accounts payable.