Examlex
In the first stage of corporate citizenship,the elementary stage,managers are uninterested and uninvolved with social issues.
Advertising
The practice or job of creating advertising content for business goods or services.
AIDA Model
stands for Attention, Interest, Desire, and Action, which is a marketing framework describing the stages a customer goes through before making a purchase decision.
Social Media
Digital platforms and technologies that enable users to create, share, or exchange information, ideas, and content in virtual communities and networks.
Consumer Decision Process
The stages a buyer goes through when deciding whether to purchase an item, including need recognition, information search, evaluation, purchase, and post-purchase behavior.
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