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When the dark or colored background of an ad extends to the edge of the printed page,it is said to be a(n) :
Q73: A company that wanted to use an
Q76: Calculate the cost per thousand (CPM)for "North
Q78: Although cable subscribers may receive more than
Q79: Spot announcements:<br>A)limit the flexibility of an advertiser.<br>B)are
Q80: One of the more humorous ads during
Q84: An animatic is:<br>A)a commercial idea for an
Q85: What is the challenge for the agency
Q88: One of the primary differences between the
Q89: The fineness of the halftone screen determines
Q96: There is a Web site called www.bookmooch.com