A Company That Makes Its Marketing Program Elements Uniform,targeting an Entire

question 72

Multiple Choice

A company that makes its marketing program elements uniform,targeting an entire region with similar products,is demonstrating ________.

• A) customization
• B) segmentation
• C) standardization
• D) differentiation

---

Definitions:

Exact Simple Interest Rate

The percentage of the principal amount (the initial sum of money borrowed or invested) that is paid as interest for a specified period, not accounting for compound interest.

365-Day Year

A conventional method used in finance to standardize the number of days in a year for interest calculation purposes.

Exact Simple Interest

Interest calculated linearly on the principal amount, where the calculation is based precisely on the time period involved.

365-Day Year

A method of calculating interest that assumes all years have 365 days, used in some financial contexts.