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Why Do So Many Firms Take a Reactive Approach to Exporting

question 43

Essay

Why do so many firms take a reactive approach to exporting rather than a proactive approach?


Definitions:

Submandibular Gland

A salivary gland located beneath the floor of the mouth, responsible for producing saliva.

Sublingual Gland

A salivary gland located beneath the tongue, responsible for secreting saliva to aid in digestion.

Saliva

A watery fluid secreted into the mouth by glands, containing enzymes that initiate the breakdown of carbohydrates during digestion.

Divided

Separated into parts or pieces; often used to describe roads or cells that split into two or more pathways or segments.

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