Checking the Competitive Advantage Potential of Cross-Business Strategic Fits in a Diversified

question 120

Multiple Choice

Checking the competitive advantage potential of cross-business strategic fits in a diversified company involves evaluating the extent to which sister businesses present opportunities

• A)to combine the performance of certain cross-business activities and thereby reduce costs.
• B)to transfer skills, technology, or intellectual capital from one business to another.
• C)for the company's different businesses to share use of a well-respected brand name.
• D)for sister businesses to collaborate in creating valuable new competitive capabilities.
• E)to create a positive image in the industry irrespective of the financial performance of its businesses.

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Definitions:

Balance Theory

A psychological theory suggesting that individuals strive for consistency and balance in their relationships and beliefs within a triad of entities (P-O-X model).

Attitudes

A learned tendency to evaluate things in a certain way, which can include evaluations of people, issues, objects, or events.

Subjective Norms

Individual beliefs about how people they care about will view their behavior in a given context.

Implicit Attitudes

Unconscious beliefs or feelings that influence an individual's responses and behaviors without their awareness.