The Big Problem a Franchisor Faces Is

question 28

Multiple Choice

The big problem a franchisor faces is

• A)allowing franchisees to achieve scale economies.
• B)maintaining quality control due to a lack of commitment to consistency and standardization.
• C)eliminating the costs and risks associated with establishing a foreign business location.
• D)sharing foreign facilities and marketing strategies with local businesses.
• E)achieving higher product quality and better product performance than with an export strategy.

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Definitions:

Power Struggles

Competitive or conflictual situations where different groups or individuals vie for control, authority, or dominance.

Intelligence Community

A collective group of government agencies and organizations in the United States responsible for intelligence activities.

Department of Homeland Security

A cabinet department of the U.S. federal government responsible for public security, formed in response to the September 11 attacks.

Cold War

A period of political and military tension after World War II between powers in the Western Bloc (led by the United States) and powers in the Eastern Bloc (led by the Soviet Union), without direct large-scale fighting.