Examlex
Which of the following is NOT a purpose of a defensive strategy?
Market Research
The method of collecting, assessing, and understanding data concerning a market, which involves information on prospective customers and rivals.
Raises
Increases in an employee's base salary or wage rate, often awarded for performance, promotion, or inflation adjustments.
SWOT Analysis
A strategic planning tool used to identify Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning.
Strengths
Attributes of an individual or organization that are beneficial and can be leveraged to achieve goals and overcome challenges.
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