Pursuing Continuous Quality Improvement as a Uniqueness Factor Is Sound

question 39

Multiple Choice

Pursuing continuous quality improvement as a uniqueness factor is sound because it:

• A) can create differentiation even if little tangible differentiation exists otherwise.
• B) bestows the first-mover-in-the-market advantage on companies practicing it.
• C) can often reduce product defects and improve economy of use.
• D) always provides a competitive advantage.
• E) provides wider product variety and selection through product versioning.

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Definitions:

Cost of Capital

The return rate that a company must earn on its investment projects to maintain its market value and satisfy its creditors and investors.

Market Value

The current value at which the market facilitates the sale or purchase of a service or asset.

WACC

Weighted Average Cost of Capital; a calculation used to assess the cost of a company's financing by averaging the costs of its equity and debt, weighted by their respective proportions in the company's capital structure.

Level of Risk

Describes the amount of uncertainty or potential financial loss inherent in an investment decision.