The Keys to Maintaining a Broad Differentiation Strategy Are to

question 101

Multiple Choice

The keys to maintaining a broad differentiation strategy are to

• A)stress constant innovation to stay ahead of imitative rivals and to concentrate on a few differentiating features.
• B)charge a premium price that more than covers the extra costs of differentiating features and to convince customers to be brand loyal.
• C)out-innovate and out-advertise rivals.
• D)emphasize personalized customer service and to add as many differentiating features as possible.
• E)keep prices close to the average of all rivals and to spend heavily on new product R&D.

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Definitions:

Periodontal Ligament

A group of specialized connective tissue fibers that attach a tooth to the alveolar bone, aiding in tooth stabilization.

Gomphosis

A type of fibrous joint that anchors a tooth into its socket in the jawbone.

Syndesmosis

A type of fibrous joint in which bones are joined together by connective tissue, allowing for slight movement.

Ball-and-Socket Joint

A highly mobile joint in which a spherical end of one bone fits into a round socket of another, allowing for movement in multiple directions.