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Johnson Marine Has the Following Costs and Expected Sales for the Coming

question 34

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Johnson Marine has the following costs and expected sales for the coming year. Johnson is considering a number of different methods to determine the price of its product.  Total Costs  Variable Manufacturing $2,350,000 Variable Selling and Administrative 750,000 Plant-level Fixed Overhead 1,200,000 Fixed Selling and Administrative 600,000 Batch-level Fixed Overhead 200,000 Total Investment in Product Line 10,000,000 Expected Sales (units)  20,000\begin{array}{lr}&\text { Total Costs }\\\text { Variable Manufacturing } & \$ 2,350,000 \\\text { Variable Selling and Administrative } & 750,000 \\\text { Plant-level Fixed Overhead } & 1,200,000 \\\text { Fixed Selling and Administrative } & 600,000 \\\text { Batch-level Fixed Overhead } & 200,000 \\\text { Total Investment in Product Line } & 10,000,000 \\\text { Expected Sales (units) } & 20,000\end{array} If Johnson determines price using a desired gross margin percentage of 50%, the price is:


Definitions:

Different Parts

This refers to the various components or sections that make up a whole; in a system or machine, it refers to the distinct elements that perform specific functions.

Self-Determination Theory

The idea that people function best when they feel that their actions stem from their own desires rather than from external forces.

Intrinsic Motivation

The drive to engage in an activity for its own sake and the personal gratification it brings, rather than for some external reward.

Extrinsic Motivation

The drive to perform actions or engage in behaviors due to external rewards or pressures rather than for intrinsic satisfaction.

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