Data Mining and Business Analytics Software Are Increasingly Used by Large

question 54

Essay

Data mining and business analytics software are increasingly used by large retailers and hotel chains, restaurants, and other businesses. In recent years, the trend is for smaller companies and manufacturers to begin to see the value of data mining, analyzing the data the company has about its customers and competitive environment to help the company make improved decisions about pricing, customer service strategies, new product development, and other competitive issues.
Required:
Explain how a growing, medium-sized manufacturer of furniture for hotels, businesses, and other commercial enterprises could use analytics to help it reach out to new customers.

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Definitions:

Fecal Surgical Diversion

A surgical procedure that diverts stool to an opening in the abdomen (stoma) from the colon, used in cases where the lower bowel needs to be healed or removed.

Newly Created Stoma

A newly surgically created opening on the body surface to divert bodily functions, such as waste excretion or breathing.

Preterm Infant

An infant born before 37 completed weeks of gestation, often requiring specialized care due to underdeveloped organs and systems.

Neonatal Intensive Care Unit

A specialized department in a hospital that provides critical care for newborn infants with serious health issues.