Sellers of Goods Sometimes Attempt to Disclaim (Avoid)their Liability Under

question 43

Multiple Choice

Sellers of goods sometimes attempt to disclaim (avoid) their liability under warranties.Which type of warranty disclaimers must be written in order to be effective?

• A)Disclaimers of industrywide liabilities.
• B)Disclaimers of the warranty of fitness for a particular purpose.
• C)Disclaimers of the warranty of the Magnuson-Moss Act.
• D)Disclaimers of the warranty of strict liability.

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Definitions:

Sales Approach

The strategy or method used by a salesperson to engage potential customers and persuade them to purchase a product or service.

AIDA Procedure

stands for Attention, Interest, Desire, and Action, which are the stages a marketer aims to take a consumer through during the buying process.

Attention

The act of focusing sensory or cognitive resources on specific stimuli, objects, or thoughts.

Memorized Sales Presentation

A pre-designed speech or pitch used by salespeople, learned by heart, to persuade potential buyers.