Examlex
Under the RGT framework,which of the following strategies applies to a business that offers products and services faster and cheaper than the competition?
Brands
Represents a product, service, or concept that is publicly distinguished from other products, services, or concepts so that it can be easily communicated and usually marketed.
Cognitive Dissonance
The mental discomfort experienced by an individual who holds two or more contradictory beliefs, ideas, or values at the same time.
Postpurchase Psychological Tension
The anxiety or regret a consumer may feel after making a purchase decision, often arising from doubts about the choice made.
Highly Attractive Alternatives
Options that are significantly more appealing to consumers or decision-makers compared to the current choice or status quo.
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