One Limitation of a Sales Volume Analysis Which Is Corrected

question 39

Multiple Choice

One limitation of a sales volume analysis which is corrected by a marketing cost analysis is that the cost analysis:

• A)Overcomes misdirected marketing effort.
• B)Prevents a company from violating the Robinson-Patman Act.
• C)Determines the profitability of territories or products.
• D)Saves the company the time and expense of a marketing audit.
• E)Prevents the 80-20 principle from being in operation in the firm.

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Definitions:

Importance

The state or quality of being significant, valued, or necessary in a particular context or to a particular person or group.

Education Level

The highest degree or level of school completed by an individual, often used as a demographic variable in market segmentation and research.

Occupation

A person's job or profession, often defining one's skills and economic contribution.

Income

The monetary amount received on a regular basis for work or through investments.