Regarding the Relationship Between Sales Quotas and Strategic Marketing Management

question 105

Multiple Choice

Regarding the relationship between sales quotas and strategic marketing management:

• A)Quotas ordinarily guide executives in their strategic planning.
• B)Setting quotas helps a sales manager to select appropriate quotas.
• C)Sales force goals are usually based on sales quotas.
• D)When management's goal is to increase profitability,then a sales-volume quota is appropriate.
• E)None of these is correct.

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Definitions:

Strategic Investments

Investments made to gain a competitive advantage or achieve long-term goals rather than for short-term profit.

Trading Investments

Trading investments are financial assets acquired with the intention of selling them for a short-term gain, often held by companies in financial sectors.

Statement Of Financial Position

A financial report that displays a company's assets, liabilities, and equity at a specific point in time.

Unrealized Gains

Increases in the value of assets that a company holds which are not realized through a sale transaction.