Michael Dell of Dell Computer Explained

question 12

Essay

Michael Dell of Dell Computer explained:
We tell our suppliers exactly what our daily production requirements are so it is not,"Well,every two weeks deliver 5,000 to this warehouse,and we'll put them on the shelf,and then we'll take them off the shelf." It is,"Tomorrow morning we need 8,562,and deliver them to door number seven by 7 am."
How does the supply chain management software allow this to happen? And how does it save Dell money?

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Definitions:

Marketing Dashboard

A tool used to visually display key marketing metrics and KPIs at a glance, allowing businesses to monitor and measure performance and make informed decisions.

Marketing Metric

Quantitative measures used to track the performance and effectiveness of marketing activities against predefined targets or benchmarks

Gantt Chart

A visual project management tool that outlines tasks or activities against time, helping in scheduling and tracking project progress.

Marketing Program

A strategic plan that combines all marketing goals and tactics into one comprehensive, cohesive approach aimed at promoting a product or service.