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Historically,public relations officers worked mostly through contact with traditional media outlets.
Heterogeneity
In marketing, it refers to the variability and diversity in services or products offered to meet the different needs and preferences of consumers.
Heterogeneity
The presence of variation and diversity within a population, group, or system, often requiring tailored approaches or solutions.
Perishable
Items, especially food or other goods, that can deteriorate or expire quickly if not used or consumed within a short time frame.
Add Value To
The process of enhancing a product or service to increase its desirability and worth to the customer.
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