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Although Technology Is Not the Only Cause of Change in Society,it

question 8

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Although technology is not the only cause of change in society,it is a primary cause.


Definitions:

Price-sensitive

Referring to consumers whose buying behavior can be significantly influenced by price changes of products or services.

Penetration Pricing

A pricing strategy where a product is introduced to the market at a low price to attract customers away from competitors, with the aim of quickly gaining market share.

Skimming Pricing

A pricing strategy where a high price is set for a new product to skim maximum revenues layer by layer from the segments willing to pay the high price.

Penetration Pricing

A market strategy where a product is introduced with a low price to attract customers and gain market share before eventually increasing the price.

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