Why Is Ben & Jerry's Using Business Intelligence

question 58

Multiple Choice

Why is Ben & Jerry's using business intelligence?

• A) To improve quality
• B) To create new flavours of ice cream
• C) To improve financials
• D) To manage distribution

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Definitions:

Gain From Trade

The benefits that parties obtain by exchanging goods or services through voluntary negotiation.

Barrels

A unit of volume measurement used in the oil industry, with one barrel equivalent to 42 U.S. gallons.

Oil

A fossil fuel used primarily for energy production and as a raw material in manufacturing.

Absolute Advantage

Refers to the ability of a country, individual, or firm to produce a good or service more efficiently than competitors, using fewer resources.