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Who Are the Primary Users of ERP Systems

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Who are the primary users of ERP systems?


Definitions:

Preconscious Need Level

The level at which needs are not fully developed in the conscious mind.

Post-purchase Dissonance

The feeling of regret, doubt, or anxiety that a consumer may experience after making a significant purchase, fearing that they may have made the wrong choice.

Product Needs

The specific features, benefits, and solutions that customers seek in a product to satisfy certain requirements or solve problems.

Unconscious Need Level

The level at which people do not know why they buy a product.

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