NewTel Is a Telephone Company with a Policy of Filling

question 82

Essay

NewTel is a telephone company with a policy of filling positions through promotions rather than hiring from outside. Until recently, the company had a strong engineering focus and tended to promote people into senior executive positions from the engineering areas. Consequently, almost all of the company's 14 senior executives joined the company over 20 years ago in junior engineering positions. There is increasing pressure on NewTel to become more marketing and service oriented, so four people were hired one year ago from consumer products and retail firms to fill new senior executive positions in marketing and service management. The external hires were necessary because employees were not sufficiently qualified. Now there are signs of tension among senior executives, particularly during budget deliberations where there is limited discretionary spending on new corporate activities. The four new hires have been frustrated in their attempts to have the company put more money into marketing and customer services instead of technology investment. Explain why conflict has occurred among senior executives at NewTel.

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Definitions:

MRI

Magnetic Resonance Imaging, a diagnostic technique that uses magnetic fields and radio waves to produce detailed images of the body's internal structures.

Cerebral Angiography

A medical imaging technique used to visualize the arterial and venous vessels in the brain after injecting a contrast agent, aiding in the diagnosis of vascular diseases.

Accessory Nerves

Cranial nerves (XI) that are responsible for moving certain neck and shoulder muscles.

Throat

The anterior part of the neck, starting from the mouth and nasal cavity to the esophagus and larynx, acting as a pathway for food and air.