The Procedure for Evaluating the Pluses and Minuses of a Diversified

question 119

Multiple Choice

The procedure for evaluating the pluses and minuses of a diversified company's strategy includes

• A) assessing the attractiveness of the industries the company has diversified into.
• B) assessing the competitive strength of each business the company has diversified into to see which ones are the strongest/weakest contenders in their respective industries.
• C) ranking the performance prospects of the various businesses from best to worst and determining the priorities for resource allocation.
• D) checking the competitive advantage potential of cross-business strategic fits and also checking whether the firm's resources fit the needs of its present business lineup.
• E) All of these.

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