Examlex
As a rule,all the industries represented in a diversified company's business portfolio should be judged on such attractiveness factors as
Primary Reinforcer
A stimulus that satisfies a basic biological need and inherently encourages a particular behavior without prior learning or conditioning.
Money
A medium of exchange in the form of coins and banknotes; used to purchase goods and services.
Reinforcement Deprivation
A condition where the absence of reinforcing stimuli leads to a decrease in the occurrence of a particular behavior.
Reinforcer
Any stimulus that strengthens or increases the probability of a specific response or behavior by providing a consequence an individual finds rewarding.
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