Examlex
The competitive force of rival firms' jockeying for better market positions,higher sales and market shares,and competitive advantage
Optimistic
A mindset or attitude characterized by the expectation of positive outcomes or a general belief that good things will happen.
Julian Rotter
An American psychologist known for his work in social learning theory and the development of the concept of locus of control.
Behavioral Theorist
A researcher or theorist who focuses on how observable behavior is learned and shaped through interaction with the environment.
Skinner's Ideas
Refers to the concepts and theories developed by B.F. Skinner, particularly those related to behaviorism and operant conditioning.
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