A Creative,distinctive Strategy That Sets a Company Apart from Rivals

question 22

Multiple Choice

A creative,distinctive strategy that sets a company apart from rivals and that gives it a sustainable competitive advantage

• A) is a reliable indicator that the company has a profitable business model.
• B) is every company's strategic vision.
• C) is a company's most reliable ticket to above-average profitability-indeed, the tight connection between competitive advantage and profitability means that the quest for sustainable competitive advantage always ranks center stage in crafting a strategy.
• D) signals that the company has a bold, ambitious strategic intent that places the achievement of strategic objectives ahead of the achievement of financial objectives.
• E) is the best indicator that the company's strategy and business model are well-matched and properly synchronized.

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