Examlex
Which of the following is not considered to be a major user group by the GASB?
Persona
A marketing model that represents a typical customer or user, often used to better tailor marketing strategies to specific audience segments.
Personality Traits
The characteristic patterns of thoughts, feelings, and behaviors that make a person unique.
Consumer's Purchasing Behavior
The decision-making processes and acts of individuals in buying and using products.
Core Values
The fundamental beliefs of a person or organization, guiding principles that dictate behavior and action.
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