Which of the Following Is NOT a Trend Affecting Marketing

question 119

Multiple Choice

Which of the following is NOT a trend affecting marketing strategy planning in the area of International Marketing?

• A) tensions between "have" and "have-not" cultures
• B) more attention to exporting by small companies
• C) global communication over the Internet
• D) decreasing income and population in emerging markets
• E) impact of "pop" cultures on traditional cultures

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Definitions:

Collective Intelligence

The shared or group intelligence that emerges from the collaboration, collective efforts, and competition of many individuals.

Distributed Leadership

A leadership approach where control and decision-making are shared among an expansive group of people, rather than centralized in a single leader.

Nominal Group Technique

Involves structured rules for generating and prioritizing ideas.

Proxemics

The study of human spatial requirements and the effects of population density on behavior, communication, and social interaction.