The AIDA Model Includes All of the Following Promotion Jobs

question 282

Multiple Choice

The AIDA model includes all of the following promotion jobs except ______.

• A) increasing demand
• B) obtaining action
• C) arousing desire
• D) getting attention
• E) holding interest

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Definitions:

Expected Return

The weighted average of all possible returns, with weights equal to the probabilities of each outcome.

Equally-Weighted

An investment strategy where each security is assigned the same weight or importance in a portfolio, promoting diversification.

Risk-Free Asset

An investment with a certain return, usually with low returns, considered to have negligible risk, such as government bonds.

Expected Return

The anticipated value or profit gained from an investment over a specified period, considering all possible outcomes.