A Common "Product-Market Commitment" in a Channel System Helps to Eliminate

question 188

Multiple Choice

A common "product-market commitment" in a channel system helps to eliminate:

• A) the need for a channel captain.
• B) unnecessary and costly duplication of marketing functions.
• C) all production-oriented channel members.
• D) competition among different channel systems.
• E) the need for marketing managers in individual firms.

---

Definitions:

Sidewalk

A paved path for pedestrians on the side of a street or road.

Rattlesnake

A venomous snake known for the distinctive rattle at the end of its tail, which it uses as a warning signal.

Liable

Refers to the legal responsibility or obligation of an individual or entity to remedy a loss, harm, or injury caused to another party.