Why Is Brand Rejection a Big Concern for Service-Oriented Businesses

question 319

Multiple Choice

Why is brand rejection a big concern for service-oriented businesses?

• A) Customers don't buy a brand unless its image is changed.
• B) Target customers usually choose one brand over others.
• C) It is hard to control the quality of service.
• D) Copy-cats in the market that make the product obsolete.
• E) Customers want a personal touch.

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Definitions:

Hammond Postulate

A principle stating that the transition state of a chemical reaction resembles the structure of the closest stable species: the reactants for endothermic steps and the products for exothermic steps.

Free Radical Chlorine

A highly reactive species of chlorine that carries an unpaired electron, often involved in radical reactions.

Methane

A simple hydrocarbon with the formula CH4, representing the simplest alkane and a primary component of natural gas.

Regiochemistry

The study of the principles guiding the direction or position that new bonds form in a molecule during a chemical reaction.