Regarding the Organization of the Product Classes, an Impulse Product

question 289

Multiple Choice

Regarding the organization of the product classes, an impulse product is to an emergency product as

• A) a new unsought product is to a regularly unsought product.
• B) an installation is to a homogeneous shopping product.
• C) an impulse product is to a convenience product.
• D) a consumer product is to a business product.
• E) a shopping product is to a specialty product.

---

Definitions:

Human Identity

encompasses the traits, experiences, relationships, and values that define a person as an individual, contributing to their sense of self and distinctiveness from others.

Active Participant

An individual who takes an engaged and contributory role in processes or activities, rather than being passive.

Dialogue

A conversation between two or more people as a feature of a book, play, or movie, or the process of engaging in conversation to resolve a dispute.

Brand

A unique design, sign, symbol, words, or a combination of these, employed in creating an image that identifies a product and differentiates it from its competitors.