When a Marketing Manager Is Doing Similar Research Projects in Different

question 217

Multiple Choice

When a marketing manager is doing similar research projects in different markets around the world,he or she should

• A)establish basic guidelines,at the outset,to compare different research projects.
• B)avoid standardizing all research projects.
• C)treat each project independently with individual importance.
• D)develop separate standards for each project,according to needs.

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Definitions:

Operating Agreement

A document that outlines the governance and business operations of an LLC, agreed upon by its members.

Limited Liability Company

A business structure that combines the pass-through taxation of a partnership with the limited liability protections of a corporation.

Managing Business

The process of organizing, planning, leading, and controlling the operations of a business to achieve its objectives.

Limited Liability Company

A business structure that combines the pass-through taxation of a partnership or sole proprietorship with the limited liability protections of a corporation.