When a Large Wholesaler or Retailer Uses a Buying Committee

question 154

Multiple Choice

When a large wholesaler or retailer uses a buying committee,

• A) the buyer still makes the final purchase decision.
• B) the sales rep may not be able to make a sales presentation to the committee.
• C) the impact of persuasive salespeople is increased.
• D) the intermediary is more likely to take a chance on a really new product that hasn't yet proved itself.
• E) none of these alternatives is correct.

---

Definitions:

Net Operating Cash Flow

The amount of cash generated by a company's business operations, after covering operating expenses but before investment and financing activities.

Sensitivity Analysis

A technique used to determine how different values of an independent variable affect a particular dependent variable under a given set of assumptions.

Market Risk

The risk of financial loss due to factors that affect the entire market or economy, such as changes in interest rates, inflation, and recessions.

Simulation Analysis

Simulation analysis involves using a model to estimate how uncertain variables in a financial or project plan might affect outcomes, helping in assessing risk and making decisions.