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A marketing analyst for a chicken processor reports that a rising percentage of people are eating chicken because it has less fat than beef. Clearly, this firm's opportunities may improve with this change in the
Variance
A measure of the dispersion or spread of a set of values, indicating how much the numbers in the set differ from the mean.
Diversifiable Risk
A risk that can be reduced or eliminated from a portfolio through diversification, not linked to the market's movements as a whole.
Company-Specific
Company-Specific refers to factors or risks that affect an individual company's performance, distinct from broader market or industry factors.
Unsystematic Risk
The risk associated with a specific company or industry, which can be mitigated through diversification.
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