Identify the Incorrect Statement Regarding Target Marketing

question 294

Multiple Choice

Identify the incorrect statement regarding target marketing.

• A) Target marketing is not mass marketing.
• B) Mass marketers cannot do target marketing.
• C) Target marketing can mean big markets and profits.
• D) Marketing-oriented managers practice "target marketing."
• E) It aims at a marketing mix that is tailored to fit specific target customers.

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Definitions:

Residence

A place where a person lives or has their home.

Residence Patterns

The societal norms and customs that dictate where individuals or groups live, often based on kinship, marital status, or gender roles.

Biological Consequences

The effects or outcomes that result from processes or changes in the biological systems.

Incest Taboo

A cultural and social prohibition against sexual relationships or marriage between close relatives or family members.