Concerning the "Universal Functions of Marketing," It Is True That

question 135

Multiple Choice

Concerning the "universal functions of marketing," it is true that:

• A) these functions must be performed in all macro-marketing systems.
• B) these functions can be performed by producers or intermediaries-but not by consumers.
• C) from a micro viewpoint, every firm must perform all of the functions.
• D) responsibility for performing these functions can be shifted and shared-and some functions can be completely eliminated to reduce costs.

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Definitions:

Injustices

Situations or actions that are not fair or violate principles of justice.

Ethical Issue

A situation or problem that requires an individual or organization to choose between alternatives that must be evaluated as right or wrong.

CHARACTER COUNTS!

A framework for teaching ethics and character education focusing on six core ethical values such as trustworthiness, respect, responsibility, fairness, caring, and citizenship.

Kohlberg

refers to Lawrence Kohlberg, an American psychologist best known for his theory of stages of moral development.