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It is the chief executive's job to communicate with others in the organization and explain the new marketing strategy, what needs to happen, and why.
Alternatives
Different options or strategies available to be chosen in decision-making processes.
Future Costs
These are costs expected to be incurred in the future as a result of current or future actions.
Alternatives
Different options or strategies available for achieving a specific goal or solving a problem.
Relevant
Pertinent or directly connected to the matter at hand, especially in the context of decision-making where only factors that affect the decision are considered.
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