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Product innovation,diversification,protection against market encroachment are some of the reasons why a company would opt for this:
Communities
Groups of people who share interests, values, goals, or geographical locations and interact with each other.
Similar Interests
Common preferences or hobbies shared among a group of people, which often serve as a basis for social interactions and connections.
Social Media Presence
The activity, engagement, and visibility a person or organization maintains across social media platforms to reach and interact with audiences.
Social Media "Guru"
Often a self-appointed or recognized expert in the field of social media, known for their skills and knowledge in utilizing social media platforms effectively.
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