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Product Development Strategies Use Customers' Experiences to Develop New Products

question 54

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Product development strategies use customers' experiences to develop new products for existing customers.


Definitions:

Top-down Processing

An approach to processing information where perception starts with the analysis of high-level cognitive processes.

Experiences and Expectations

The subjective perception of events that have happened in one's life and the anticipation or belief about future events respectively.

Detection

The process of discovering and identifying the presence of a stimulus, indicating how and when we perceive physical stimuli from the environment.

Interpretation

The action of explaining the meaning of something or understanding it in a particular way.

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