Examlex
Which of the following is NOT a stage in Kolter's procedure in bringing a product/service to market?
Recognition
The act of acknowledging or formally accepting the existence, validity, or legality of something.
Problem
A situation, question, or matter in need of a solution, typically requiring thought, effort, or creativity to resolve.
Directing
Directing involves guiding, leading, and managing individuals or teams to accomplish organizational goals.
Planning Function
An essential management activity that involves setting objectives and determining a course of action for achieving those objectives.
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