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A 360-Degree Performance Evaluation Includes Feedback from Peers, Project Managers

question 30

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A 360-degree performance evaluation includes feedback from peers, project managers, subordinates, and even customers.


Definitions:

Targeting Markets

The process of identifying and focusing on specific segments of a broader market that a company wishes to sell to, often characterized by distinct needs, preferences, or demographic profiles.

Undifferentiated Targeting

A targeting strategy that approaches the marketplace as one large segment.

Differentiated Targeting

A targeting strategy that simultaneously pursues several different market segments, usually with a different strategy for each.

Niche Marketing

A targeting strategy that involves pursuing a large share of a small market segment.

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